Jay Choi graduated from the illustration course at Camberwell College of Art in 2008. Her tiny images of people waiting, walking, talking and embracing are all drawn from life, focusing on everyday, unguarded moments observed by the artist and captured in a few seconds of sketching. The work has an effortless and beautiful accuracy, personifying common human behaviors in an immediate and intimate style.




The artist becomes a still point in the hubub of urban life, observing and documenting both the crowd and the individual to present a universally recognizable catalogue of city life. Jay states of her work, “In that numberless crowd we are continually surrounded by others, we can see ourselves as we experience the same things, going through the same systematic steps in life, despite all our many differences. Sooner or later, we all head in the same direction.”

45 products

  • Candyfloss 01

    JAYOON CHOI
    Candyfloss 01

    JAYOON CHOI
    Candyfloss 01

  • Candyfloss 02

    JAYOON CHOI
    Candyfloss 02

    JAYOON CHOI
    Candyfloss 02

  • Hello Santa!

    JAYOON CHOI
    Hello Santa!

    JAYOON CHOI
    Hello Santa!

  • Let Me Win!

    JAYOON CHOI
    Let Me Win!

    JAYOON CHOI
    Let Me Win!

  • Waterloo Since 1984

    JAYOON CHOI
    Waterloo Since 1984

    JAYOON CHOI
    Waterloo Since 1984

  • When It Snows

    JAYOON CHOI
    When It Snows

    JAYOON CHOI
    When It Snows

  • Your Victory Is My Despair 5

    JAYOON CHOI
    Your Victory Is My Despair 5

    JAYOON CHOI
    Your Victory Is My Despair 5

  • Your Victory Is My Despair 4

    JAYOON CHOI
    Your Victory Is My Despair 4

    JAYOON CHOI
    Your Victory Is My Despair 4

  • Your Victory Is My Despair 2

    JAYOON CHOI
    Your Victory Is My Despair 2

    JAYOON CHOI
    Your Victory Is My Despair 2

  • Your Victory Is My Despair 6

    JAYOON CHOI
    Your Victory Is My Despair 6

    JAYOON CHOI
    Your Victory Is My Despair 6

  • Your Victory Is My Despair 8

    JAYOON CHOI
    Your Victory Is My Despair 8

    JAYOON CHOI
    Your Victory Is My Despair 8

  • Trick or Treat

    JAYOON CHOI
    Trick or Treat

    JAYOON CHOI
    Trick or Treat

  • Follow The Tune

    JAYOON CHOI
    Follow The Tune

    JAYOON CHOI
    Follow The Tune

  • Merry Christmas!

    JAYOON CHOI
    Merry Christmas!

    JAYOON CHOI
    Merry Christmas!

  • Yay!

    JAYOON CHOI
    Yay!

    JAYOON CHOI
    Yay!

  • Mum!

    JAYOON CHOI
    Mum!

    Sold out

    JAYOON CHOI
    Mum!

    Sold out
  • Dejavu Stamford Hill

    JAYOON CHOI
    Dejavu Stamford Hill

    JAYOON CHOI
    Dejavu Stamford Hill

  • People (19)

    JAYOON CHOI
    People (19)

    JAYOON CHOI
    People (19)

  • People (13)

    JAYOON CHOI
    People (13)

    JAYOON CHOI
    People (13)

  • People (4)

    JAYOON CHOI
    People (4)

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    JAYOON CHOI
    People (4)

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  • In Line

    JAYOON CHOI
    In Line

    JAYOON CHOI
    In Line

  • Waiting For You

    JAYOON CHOI
    Waiting For You

    JAYOON CHOI
    Waiting For You

  • It Will Come

    JAYOON CHOI
    It Will Come

    JAYOON CHOI
    It Will Come

  • Police Check

    JAYOON CHOI
    Police Check

    Sold out

    JAYOON CHOI
    Police Check

    Sold out

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